A fresh face to Real Estate arrived in Mississauga in 2005 and has been raising more than a few eyebrows since opening it's doors to it's impressive office at 186 Robert Speck Pkwy. In the highly competitive Mississauga marketplace, and in just 4 short years, Signature Service GMAC Real Estate has grown to over 90 agents and is well on their way to bursting through the 100 agent count by the end of 2009.
So what makes this newcomer to the Real Estate industry so successful in one of the most hotly contested Real Estate market places in Canada, if not North America?
To find the solution one would have to look no further than its founders Nelson Goulart, a former top producing Realtor in the Mississauga marketplace since 1989 and his partner Robert Vanden Broek, a very successful entrepreneur in various service industries, brought together in their common belief that the current real estate organizations are not responsive to consumer needs and that the industry ultimately fails to be held accountable to the consumer for the service level it provides.
The solution? GMAC Real Estate, a consumer centric real estate model based solely upon the consumer experience and adopted by GMAC Real Estate and delivered through their exclusive Premier Service program, and now the story starts to become interesting.
In addition to the Premier Service philosphy Signature Service GMAC Real Estate has focused it's development on 4 critical elements that have been vital to their success. These elements have been Recruiting, Training, Support and Technology. Each key component extremely important and clearly defined in their extensive and detailed Value Proposition.
At a time in the real estate industry where leadership by many traditional brands has been seen by some as waivering or faltering the vision of this organization continues to remain clearly focused on providing the ultimate consumer experience, with regard to service levels, when buying or selling a home. Afteral, without the consumer there would be no real estate industry.